+ Brand guidelines
PConnect has a developing practical Brand Guide, meant to mirror its ongoing evolution.
The brand presents itself as modern, bold and minimal, centred around typography and a greyscale colour scheme.
For alll your brand needs (fonts, logos, marketing materials) visit this page.
If there’s any needed variation not yet created, just reach out to Jorge.
Fonts
This is Lemon/Milk Light and this font is used for titles.
This is Quicksand Light and this font is used for all copy.
This is Lemon/Milk Light and this font is used for titles.
This is Quicksand Light and this font is used for all copy.
Colour Schemes
Logo #000000 | Background #ffffff | Opacity of first + in extended form 65%
Logo #ffffff | Background #000000 | Opacity of first + in extended form 65%
Logo #ffffff | Background #dddddd | Opacity of first + in extended form 65%
Logo #ffffff | Background #2b2b2b | Opacity of first + in extended form 65%
Logo #353535 | Background #515251 | Opacity of first + in extended form 65%
Logo #848484 | Background #515251 | Opacity of first + in extended form 65%